The Benchmark Innovators award is given to a company that fit this criteria: “Through their vision, values, strength, and persistence, some organizations successfully forge new standards for the application of progressive management. They set the standards which others follow. They are the benchmark innovators.”

The ZeroDX Awards was launched in 2020, by the Business Ecosystem Alliance, looking to identify and celebrate the world of organisations throughout the world in eliminating the distance between their employees, their operations and their customers. The ZeroDX awards builds on the success of the Zero Distance Awards, which the Business Ecosystem Alliance launched in 2021. This award celebrates the organisations leading the way in putting the concept to work.

The concept of Zero Distance was introduced by the Haier Group. It emphasises the connection between a business and the end-user or customer. This has become central to the management model of the Internet of Things era. They run these awards yearly, to celebrate businesses that fit the embodiment of the three categories.

“For us, Zero Distance means having no barriers for front-line staff to interact directly with our clients and being able to respond as they wish without needing any approval. We certainly plan to continue to ensure there are no organisational barriers that separate our people from our clients.” – Henry Stewart, Happy Chief Happiness Officer.

There were 10 companies total regonised in the Benchmark Innovator category of the ZeroDX awards. We are very proud to be one of these companies and be seen as those forging the way of the future.